Following their previous acquisition of UK-based Book Marketing Limited, Bowker is merging that unit’s work with their US-based PubTrack Consumer research line under the new global banner of Bowker Market Research. That moniker will now incorporate their consumer research around the world, industry statistics, the UK’s Book Marketing Society, and their ISBN-driven bibliographic statistics in the US. UK-based Jo Henry will run day-to-day operations, reporting to vp Kelly Gallagher in the US, who will “continue to set the overall business intelligence strategy.” Random House’s distribution division RH Publisher Services is providing their client publishers with an “ongoing series of workshops, seminars, and collaborative […]
