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People: Harlequin Reorganizes Marketing Channels Into Single Digital Unit

May 18, 2012
By Sarah Weinman

Earlier this month Harlequin reorganized its North American digital, retail, direct-to-consumer, and physical sales and marketing channels into a single division, which will be spearheaded by Craig Swinwood, named coo of the entire division. “By bringing these groups together under a single division, we wanted to strengthen the focus on the customers, enjoy theĀ  synergies of the marketing group and help build Harlequin’s brand further,” Swinwood told us Friday morning. “We’re committed to being available wherever, whenever, and however women want to shop.”

As part of the reorganization, Brent Lewis, now executive vp digital and retail marketing, will oversee a combined digital and physical marketing division. Vp sales Alex Osuszek will be in charge of all physical and digital commerce pieces. Lewis and Osuszek, in addition to executive vp, director of direct-to-customer division Christina Clifford and vp public relations Kathryn Orr, will all report to Swinwood, effective immediately. The same consolidation of marketing departments has happened to overseas divisions, with Steve Miles named coo.

In addition, Harlequin announced a number of key editorial promotions. Amy Jones was named director of Harlequin Teen, with Natashya Wilson moving up to executive editor; Farah Mullick was promoted to director of Harlequin’s digital-first division, encompassing Carina Press, while Deb Brody moves up to director of Harlequin’s non-fiction imprint.

In other personnel news, Kelly Barrales-Saylor will join Albert Whitman & Company as editorial director on May 21. She was most recently senior projects editor and art services supervisor at Sourcebooks.

At Sourcebooks, Aubrey Poole has been promoted to associate editor, acquiring for the Jabberwocky and Fire imprints.

Jonathan Haupt has been named director of USC Press effective July 1, after serving in that capacity in an interim role for the past year. Haupt succeeds Curtis Clark, who served as the director beginning in 2002 and left in 2011 to become director of the University of Alabama Press.

Filed Under: Free, Personnel

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