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April 13, 2015By Sarah Weinman

Partnerships: Nielsen Collaborates With China’s Openbook; and More

April 13, 2015By Sarah Weinman

Nielsen has signed a collaboration agreement with Openbook, the largest Chinese book retail tracking service provider, in which both companies will share and provide information to one another in both the US and Chinese markets. Openbook will publish weekly overall and genre-specific US and UK book sales charts, as well as US and UK rights contact information, while Nielsen will Nielsen introduce Openbook’s research services, including the English translations of the 2014 China Market report, to Nielsen clients around the world. Nielsen Book president Jonathan Nowell said in the announcement: “I am delighted to be working with Mrs Jiang and […]

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Filed Under: International News, Statistics

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