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May 28, 2015By Sarah Weinman

Briefs: HarperCollins Adds Titles to Shazam; Sierra Club Closes Book Imprints; and More

May 28, 2015By Sarah Weinman

HarperCollins will be the exclusive global book partner for the launch of music recognition app Shazam‘s new visual recognition functionality. (Other newspaper and magazine partners include Condé Nast, Esquire, Time and the Wall Street Journal.) Starting immediately whenever Shazam users wave their mobile phone over any HarperCollins book or promotional content with the Shazam camera logo on it, they will instantly get taken to custom mobile experiences from HarperCollins, including exclusive content, author interviews, special offers, videos, playlists and more. Available and forthcoming titles in the program include Harper Lee’s Go Set A Watchman; Welcome to Night Vale by Joseph […]

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Filed Under: Apps/iOS, eNews, Finance, New Imprints

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