Initiatives BookBub, which promotes selected ebook price deals as paid promotions, is now starting to add paid advertisements as well. (Advertised books do not need to be discounted, or subject to BookBub’s other criteria for editorial filtering.) Pricing is based on CPM auctions. Awards The annual UJA-Federation of New York Publishing Division dinner on Wednesday night featured a few twists, honoring a digital reading pioneer for the first time, and celebrating two men with longstanding family connections to the UJA — emeritus evp, corporate communications, Penguin Random House Stuart Applebaum through his father, and president and ceo of Overdrive Steve Potash […]
