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The Final Statistics of the Year (2017)

May 10, 2018
By Michael Cader

The AAP released their StatShot data for last December and all of 2017. The real headline, as we have suggested a few times already, is that 2016 was a much better year than originally calculated. This time a year, we were told by the AAP, reported publisher sales for 2016 were $6.63 billion — down $17 million compared from 2015. But now, in the final analysis (AAP modifies the previous year’s data month by month as the comparison baseline), 2016 sales were a big $7.006 billion. So we missed our chance to proclaim that 2016 was up by 5.4 percent. […]

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