The AAP released their StatShot publisher-reported sales data for December and the full year 2018, a substantial improvement on their traditional timing. What the data tells us is harder to declare, for reasons we will detail below, but here are a few key takeaways. For now, adult trade sales are reported at $5.131 billion for the year, and children’s and YA sales are listed as $2.112 billion, for a total of $7.243 billion. Sales look to be up over previous years, primarily with a gain in adult sales. (Final AAP sales were $6.926 billion in 2017 — lower than originally […]
