Though we already know how the holiday sales season and year turned out from Bookscan, the AAP released their November StatShot report on Monday, showing a strong month of trade sales. The increases look big — trade sales of $870 million were well up from $649 million a year. But last November was a dismal outlier, so this year’s gain was more of a return to the norm, with sales running a little below the strong $883 million from November 2018. (Sales were $750 million in 2017, and $770 in 2016.) This year’s performance was helped considerably by the publication […]
