Everyone wants to know the impact of Borders reduction and potential disappearance on the market for printed books. The conventional wisdom, as one publisher told us, is that a third to half of Borders’ market share will be captured by other sellers, while the rest could simply disappear in lost sales. With Nielsen BookScan updating their weekly data earlier today, which they estimate covers 75 percent of physical retail sales, we thought it would be interesting to look at the last six weeks of sales–covering most of the period since Borders stopped paying vendors. Of course it’s hard to separate […]
