At Doubleday, John Pitts has been promoted to vice president and executive director of marketing. Judy Jacoby has been named vice president and creative marketing director. Lauren Weber has been promoted to assistant marketing director, while Sarah Engelmann moves up to marketing manager.
Michael Barrs will join Hachette Books as marketing director starting May 30. Most recently, he was marketing director for Dey Street Books. Betsy Hulsebosch‘s role as marketing director will now be devoted to the Black Dog & Leventhal list.
In promotions at Houghton Mifflin Harcourt: Cheryl Dickemper moves up to director of school supply and reference sales, while Olivia Wilson is now sales manager for specialty retail and international. Carissa Ray, recently appointed sales representative, now manages HMH’s relationship with Raincoast Distribution in Canada. Jackie Sassa, moves up to lead sales coordinator for national accounts.
Additionally, Kate Mills will retire from her position as vice president of contracts, as of June 1, after working at HMH and Houghton Mifflin for 35 years. She can be reached at kate.mills301@gmail.com.
Cengage evp and chief financial officer John Leahy will step down at the end of the year, “after helping to ensure a smooth transition of his responsibilities to his successor.” They say in a release that the “transition is aligned with the company’s strategic focus on executing a digital business transformation.”
Matti Shem Tov will succeed Kurt Sanford as ceo of ProQuest in the third quarter of 2017. Shem Tov has been president of ProQuest subsidiary Ex Libris.
Subscriptions
Digital subscription reading service Scribd has added select articles from the New York Times, the Wall Street Journal, the Financial Times and “more than a dozen top-tier news brands.” More notably, as part of the press rollout, Scribd ceo Trip Adler tells NiemanLab they have more than 500,000 monthly subscribers paying $8.99 a month.
Promotions
Simon & Schuster is launching a summer-long#WhatBeachWhatBook promotional campaign, using video, retail, email, content, partner marketing, social media and “street teams”/”beach teams” to introduce over 200 titles to beachgoers.