Realigning Two UK publishers announced internal realignments. Ebury is adding “self” and “lifestyle/BBC” publishing “hubs” to the smart and entertainment hubs they created earlier this year — and now publicity and marketing are being brought closer together. It seems publicity is now called “campaigns,” with Joanna Bennett promoted to head of campaigns for the Smart hub, Tessa Henderson is head of campaigns for Entertainment; Stephanie Naulls has that position for Lifestyle/BBC; and they are recruiting someone for self. Separately, marketing becomes a Marketing, Insight & Digital centre (not a hub, or even a spoke), and will “share new digital resources […]
New Imprints
Andrews McMeel to Print Epic’s Digital Originals; Octopus Acquires Short Books
Andrews McMeel will publish a new line of printed children’s books based on digital originals from the children’s subscription service Epic!, which says it is “used by more than 10 million children in homes and schools.” (In March, Epic! said they had over 1.7 million subscribers.) Those Epic! Originals have drawn over 8 million reads through the service “in just a few short months,” with one title, “My Pet Slime,” read over 1 million times in just eight weeks. That will be one of the first five titles published in print starting this fall. AMP publisher and president Kirsty Melville […]
Imprints & Forthcoming: Penguin Adds Life; Little, Brown Is Voracious; Mattis Book Publishes Soon
Imprints Penguin Publishing Group will import their version of the Penguin Life line in the UK, across three imprints: Starting in January 2020, titles that focus on inspiration, personal development, lifestyle, and healthy living will come from Viking Life, Penguin Life, and Pamela Dorman Books. Starting with will four titles, together the lines expect to publish 15 “life” titles in 2020. As Viking says in the release, “The editorial, publicity, and marketing groups at all three imprints have been deeply involved in lifestyle and wellness books to great success, and the time has come to define these books within a […]
People, Etc.
Angela Man has joined Orbit as associate publicist. She was previously at Diversion Books. Cassandra Fernandez has joined Simon & Schuster Children’s as marketing associate. She was previously marketing assistant at Random House Children’s. Sarah Homer was promoted to assistant editor at Harper Children’s. Imprints Skyhorse will launch a crime fiction imprint, Arcade CrimeWise, starting this fall and publishing 6 to 8 titles a year, including mysteries, thrillers, noir, procedurals, and spy novels. Arcade has previously published genre fiction as part of their overall line. The OTT live trial network backed by Dan Abrams and A&E Networks Law&Crime is starting […]
Simon & Schuster to Launch Nonfiction Imprint Tiller Press; Wattpad Pairs with Sony Television
Simon & Schuster will launch Tiller Press, “a trend driven imprint focused on publishing timely, culturally relevant books,” this June. With 19 titles planned for 2019, Tiller Press will publish “practical nonfiction, serving readers clamoring for information to solve real-world problems,” including books on wellness, self-expression, empathy, food and cooking, diet, parenting, home, and more. Theresa DiMasi leads the imprint as vice president, publisher. Most recently, she was vice president, head of content and editor in chief at Weight Watchers International, and previously held various senior editorial and other roles at Conde Nast and elsewhere. Sam Ford serves as director […]
People, Etc.
Aly Mostel will join Harper One on April 18 as director of marketing, reporting to Laina Adler. She was senior director of communications at Rodale Books, and then worked as an independent marketing consultant. Julia Kent has been promoted to associate director of marketing, now reporting to Mostel. Carolyn Davidson has been promoted to marketing coordinator, supporting both Mostel and Kent. In the Houghton Mifflin Harcourt sales department, Michael Harrigan has been promoted to executive director, Amazon; James Phirman to executive director of special sales; Emily Logan to national account manager; and Carissa Ray to sales manager. Additionally, Pilar Garcia-Brown […]