A Realization and A Change As I often like to point out, one of the best things about electronic media is that you can experiment, observe what people respond to, and continue to refine what you’re doing. This weekend I finally took my own advice as we made a significant change in how memberships are structured at PublishersMarketplace.com. It finally became clear that we had confused a lot of people by providing two different ways of registering for the site — which meant a lot of people came by and registered, but they signed up for a type of membership […]
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Publishers Lunch for January 11, 2002
New Offerings, New Opportunities A lot of people continue to check out our services at PublishersMarketplace.com and traffic continues to grow steadily — though to really sample it, you need to try the full access (just cancel it within the first week if you don’t want to stay). And our free features are picking up again, too; the bestselling author of IBM AND THE HOLOCAUST Edwin Black has a new proposal on offer for EUGENIC CRUSADE, and you’ll find a number of new novels, paperback rights offerings, and more. Register at the home page View the rights offerings Chains Did […]
Publishers Lunch for January 10, 2002
Looking for Impact? So far advertisers in Lunch have enjoyed solid results — good clicks, good buzz, new clients, and more. Our HTML ads are great for displaying your logo or book jacket and make for the most attractive online ads available, and with no more than one message a day Lunch is never cluttered and our advertisers enjoy real impact. I know many of you don’t think of yourselves as online advertisers, but with our unique community spanning all significant aspects of publishing both in the US and abroad, Lunch can you bring you attention, buzz, and sales in […]
Publishers Lunch for January 9, 2002
Resolutions? Was this year when you were planning on signing up for membership at our PublishersMarketplace.com? Over the holiday we introduced our latest book ranking feature, which members are already calling “awesome” and “terrific” and relying on every day. Now you can easily build a whole list of books and automatically follow their sales position at Amazon and BN.com, and cross-check them against nine major bestseller lists, with just a single click. Aside from being really cool (and saving you lots of wasted online time), it should make life a lot more efficient for sales and publicity people. And our […]
Publishers Lunch for January 8, 2002
Lunch Services Have a deal to report? E-mail to michael@caderbooks.com, or just use the form at PublishersMarketplace.com Report a deal using the online form PublishersMarketplace.com Publishers Marketplace is our spin-off site that’s full of rich data, features, and interactive opportunities to let Lunch readers do business directly with each other. You need to register at the site, and most of the best features are available only with paid memberships — though you can always search our members and search the online rights offerings for free. And you can still try the whole site out with no obligation for the first […]
Publishers Lunch for January 7, 2002
Welcome Back I hope everyone had a good holiday break. Today’s Lunch for the most part is limited to articles from the last few days, but there’s already plenty to catch up on so I’ll try to keep this introduction short. A year ago our subscriber roll stood at just over 3,000 people, and though there were many notions for making more of this little electronic thread connecting people in publishing most were just plans (or not even that). So it’s enormously gratifying and a little bit daunting to tell you that Lunch subscribers now number about 10,000 (and our […]