We’ve been busy reporting everyone else’s quarterly numbers, so we thought we would share a few of our own. Most notably, Publishers Marketplace has been hitting all-time high traffic numbers for the entire quarter. For March our true page views (leaving out hundreds of thousands of views from search engines, spiders, etc.) were over 1.2 million–with both page views and unique visitors up 32.5 percent over a year ago. And traffic was building throughout the quarter; up 12 percent in January, and 16 percent in February, and 20 percent overall for the quarter.
We think a lot of it is being driven by the more than 7,000 pages that comprise Top Dealmakers, just enhanced with corporate “parentage” data, relationship tracking, and distributor info.
The Publishers Lunch Automat is also among our most-viewed daily features, and we see members dipping more into the category-specific pages (and don’t forget about the cool Automat search we added).
Our Deal Report statistics also indicate some measure of robustness in the marketplace. March reports were up 17.5 percent over a year, after an 8 percent increase in February. That could indicate something of a turnaround after declines in January, and the previous December and October. (November was basically flat; September 2008 was the last month with a big increase in reports, up 23 percent year-over-year.)