It’s a big month or so on the horizon for Publishers Launch Conferences. On Thursday, September 26, in New York, we’re convening two events of interest along with our partners at Digital Book World. One is a full-day conference on modern book marketing tools, techniques and services. It’s a coherent, comprehensive curriculum on how to market in a digitally-driven age. Now that marketing a book is everyone’s job, this approach will be accessible and valuable to people across the publishing business — authors, agents, editors, marketers and more. Our code LUNCH will still save your $50 when you register, and […]
Book Fairs
BEA to Highlight Translations In 2014
Instead of focusing on a single country, BEA’s “Global Market Forum” for 2014 will devote itself to Books In Translation. They will convene what they are calling a “world summit on translation” on May 28 (the conference day before the show floor opens), followed by programs at BEA and around New York. A variety of partners will join BEA in developing the related professional and cultural programs, including: The Literary Translation at Columbia Writing Program, PEN World Voices, Open Letter Press, the Association of Author Representatives, American Literary Translators Association, and Art of Translation in San Francisco.
Up Next: Comprehensive Marketing, and Publishing Services
With the long stretch of BEA events now over, Publishers Launch Conferences is pairing with Digital Book World on a new event to put on your calendars for September: The Marketing + Publishing Services Conference & Expo This “mini-convention” is actually multiple shows under one roof, targeting at a variety of key publishing functions. The full-day Marketing Conference builds on DBW’s marketing show from 2012 with additional programming expertise Publishers Launch and will be the first event for book marketers that presents a comprehensive strategy for marketing in a digital world. Meanwhile, on the second floor of our space to […]
Another Chance at Frankfurt, As PLC Moves to Tuesday (October 8)
Even before TOC abruptly closed their business, we were already planning to move our Publishers Launch Frankfurt conference to Tuesday, October 8 — the main pre-Frankfurt conference day — after a successful run on the slightly-too-early Monday, so that more FBF attendees can make our event a regular part of their Frankfurt calendar. Last year’s remarkable PLC Frankfurt featured 11 c-level executives from publishers and retailers all over the world and this year’s program will include the same unique, high-level strategic and operational analysis of issues faced by trade publishers globally transitioning to a more digital world. We’ll continue the […]
The Things You Can’t Talk About At Conferences
Our big Publishers Launch BEA Conference on Wednesday, May 29 is a little over a week away (and for many people, their BEA planning starts in earnest right about now). This time we’re specifically trying to focus on things foremost on convention-goers minds, even though they can be tricky to talk about in public so you won’t see them listed on any other BEA events agenda. So we’ll be looking at the pending Penguin Random House merger and what it means for other publishers, agents and authors; we’ll talk about the big June 3 ebook pricing trial and look at […]
BISG Looks to Update Mission for Changing Times
At the close of Wednesday’s Making Information Pay conference, current BISG (Book Industry Study Group) chairman and Hachette Book Group president Ken Michaels addressed the importance of industry cooperation, particularly now that a simple “linear, rational, supply chain that we recognize and understand…no longer exists.” He asked, “the most important question I can convey from the podium today is this…. Can you really go it alone in isolation without participation in an industry group like BISG?” At a time when many have been intimidated about working together, even on common problems, Michaels said, “The important thing is that BISG continues […]