Simon & Schuster is expanding its offerings to booksellers with a new “premier marketing plan” that simplifies access to promotional funds for independent booksellers. They will bolster that new plan on June 10 with a new customer portal that consolidates marketing/co-op information, order tracking, invoices and digital catalogs. Independently owned and operated brick and mortar bookstores with […]
Marketing
Perseus and WME Sponsor Book Discovery App “Hackathon”
Perseus and William Morris Endeavor are organizing a content to help motivate programmers to develop some kind of digital innovation–a web site, app or widget–to help expose booklovers to new book titles online. A 36-hour Publishing Hacka-thon will begin May 18 at co-working space The Alley NYC. The finalists will move on to a presentation […]
People, Etc.
At the Columbia Publishing Course, longtime director Lindy Hess is taking a leave due to health issues, with assistant director Susan Caplan running the program during her absence. At Trident Media Group, Mark Gottlieb has been promoted to audio rights agent. Kate Rados has joined the Crown Publishing Group in the new role of director of […]
People, Etc.: Random Plans “Open House”
Dan Ambrosio has joined Da Capo Books as a senior editor. He was at Wiley for the last four years, and has worked at Vigliano Associates and Warner Books. Deborah Ritchken has joined the Marsal Lyon Literary Agency, working primarily in the areas of food, design and entertaining; pop culture; women’s issues; biography; and current events. […]
THE CASUAL VACANCY Publicity Efforts: Rowling At Lincoln Center on October 16, And More
A lengthy feature in USA Today looks at Little, Brown’s publicity and promotion plans for JK Rowling’s upcoming novel for adults THE CASUAL VACANCY. Rowling will appear in public in the US just once, on October 16, when she will be in conversation with Ann Patchett at Jazz at Lincoln Center’s Frederick P. Rose Hall, […]
People, Etc.
At Little, Brown Books for Young Readers, Hallie Patterson has been named senior publicist. Previously she was senior publicist at at HarperCollins Children’s. In addition, Flinn Gillan has joined the School & Library Marketing group as marketing assistant. Previously he was a marketing coordinator at Garland Science. Judi Powers has resigned as director of marketing […]